Certainly not a new word – but maybe one of the new buzz words in town for 2007?
“Think Global by becoming Local”
Hyperlocal refers to ‘coverage’ (of most forms – media, business, information providers etc) on a local / community level.
With many already discussing Web3.0 and the merge of Web1.0 (information presentation) and Web2.0 (Information adaptation and personal offering and shaping) – Hyerlocal could now come in to play offering a huge focus on a localised view of a ‘profiled’ want.
Accurate information, tailored to your needs, to your immediate surroundings. All in all, the ultimate information feed.
Placeblogger, Wikia and Outside.In (among others) are already building the community edge to information feeds and blogging and it is only a matter of time before many new players step up to your doorstep.