New Multimap – New Offerings

Have you seen it yet? I’ve always liked Multimap for a location finding service. It’s quick and easy to use. And it’s always pretty accurate.
Dropping by the site on Saturday to find an address of a company I notice a somewhat ‘modern’ site looking back at me.
Multimap have revamped their old site to now comprise of a much more web2.0 looking style. Bold colours, icons, draggable maps with a ‘fast fill’ zoom, local options such as cash points, tube stations, Wi-Fi hotspots etc. This is a nice feature and definitely in line with the ‘local’ persuasion we’re seeing on many mapping and information services these days.
Multimap are also providing new improved travel directions with a greater number of variables and local weather. Two impressive points are the new mobile features and the partnership with Ebay to show local sellers in your area.
Using MyMultimap you can now access Multimap from your phone, browse your favourites, search your history and find new maps. You can ‘push’ maps from online to your mobile too for when you’re on the move. A nice eco friendly move to reduce the quantity of printed and wasted paper.
For business users Multimap are now offering full API services enabling the embedding of feature-rich, interactive location services to business websites. The service is fully documented and supported, providing the ability to customize rich client-side behavior and look and feel. The Multimap API provides access via a single interface to:
- Mapping
- Geocoding
- Searching
- Routing
- Points of Interest data and imagery
If Multimap were now to hook up with partners offering a similar service to that of StreetAdvisor you’d have an even more compelling offer providing yet more stickiness to the site.
Tags:
Mapping, Hyperlocal, Multimap, Map APIs, Web 2.0, TrueLocal
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